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[MyBuku.com] A Framework for Marketing Management, Global Edition - Philip Kotler - 9781292093147 - Pearson Education
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Mainland China
Anggaran Penghantaran
Nov 22, 2024 - Dec 13, 2024

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100 Unit lagi
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RM 130.34
Gambaran Kedai
Shopping Mall
9 minutes ago
Produk 44192
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Penilaian 4.5
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Spesifikasi Produk
Category
: Books & Media  >  Educational Book
Brand
: Pearson Education
Model
: Not Specified
SKU
: 44B2JZVZ
Dimension (Length x Width x Height)
: 10.00 x 15.00 x 20.00
Weight(kg)
: 0.6
Manufacturing Country
: Not Specified
Warranty Type
: No Warranty
Warranty Value
: -
Warranty Description
: -
Hantar Dari
: Mainland China
Deskripsi Produk
For graduate and undergraduate courses in marketing management. A Succinct Guide to 21st Century Marketing Management Framework for Marketing Management is a concise, streamlined version of Kotler and Keller's fifteenth edition of Marketing Management, a comprehensive look at marketing strategy. The book's efficient coverage of current marketing management practices makes for a short yet thorough text that provides the perfect supplement for incorporated simulations, projects, and cases. The Sixth Edition approaches the topic of marketing from a current standpoint, focusing its information and strategy on the realities of 21st century marketing. Individuals, groups, and companies alike can modernize their marketing strategies to comply with 21st century standards by engaging in this succinct yet comprehensive text.
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